
Join Malaysia’s top retail leaders and learn the blueprint for success, from clicks to bricks.
16 December 2025 | M World Hotel Kuala Lumpur

About eCommerce Retailer Conference
This isn’t just a conference—it’s your blueprint for success. As a cornerstone for the retail and e-commerce community, we provide you with the essential knowledge, strategies, and connections to thrive in a competitive market. Our annual event focuses on the most critical trends, from AI to omnichannel, through a curated agenda of talks and hands-on workshops. Join us to learn from the best and drive your business forward.

Keynote Spotlight: The AI & Personalization Revolution
In a world of endless choices, what truly drives customer loyalty? This keynote reveals how top e-commerce brands are leveraging the power of AI to transform simple transactions into deeply personal, lasting connections. Discover the future of shopping, from hyper-personalized recommendations to the rise of “retail-tainment,” and learn how to make your brand unforgettable.
Sponsored by
| 8:30 AM - 9:30 AM | Registration & Networking Breakfast | Welcome to the conference! Grab your badge, enjoy a light breakfast, and connect with fellow attendees before the sessions begin. | |
| 9:30 AM - 10:15 AM | Opening Keynote: The Future of Global Retail | Learn about the strategies that have kept Zara at the forefront of fast fashion and what the future holds for the industry. | |
| 10:15 AM - 11:00 AM | Digital First, Customer Always: The New Marketing Playbook | Discover how a legacy brand like H&M stays relevant in a digital-first world. Michelle will discuss building powerful brand connections through innovative digital campaigns and leveraging social commerce to engage the modern consumer. | |
| 11:00 AM - 11:30 AM | Coffee & Networking Break | - | |
| 11:30 AM - 12:30 PM | Panel Discussion: The Future of E-commerce in Malaysia | Join local innovators and industry experts for a lively discussion on the key trends, challenges, and opportunities in the Malaysian e-commerce landscape, from logistics to consumer behavior. | |
| 12:30 PM - 1:30 PM | Lunch & Business Matchmaking | A catered lunch for Premium Pass holders provides an exclusive opportunity to connect with speakers, partners, and peers in a more intimate setting. Basic Pass holders will have a networking lunch break. | |
| 1:30 PM - 2:30 PM | Navigating the Omnichannel Shift | Learn how to seamlessly integrate your online and physical channels to create a unified customer experience that drives loyalty and growth. | |
| 2:30 PM - 3:15 PM | Workshop: Data-Driven Marketing Strategies (Hands-on) | A practical workshop on how to use customer data to create hyper-personalized campaigns, increase conversion rates, and maximize your marketing ROI. | |
| 3:15 PM - 4:00 PM | Closing Remarks & Networking Reception | A final Q&A session with the speakers and a final chance to exchange contacts and discuss key takeaways with fellow attendees. |

Meet The Speakers

Amancio Ortega
CEO, Zara
A visionary leader who transformed fast fashion, with decades of experience steering a global retail powerhouse.

Michelle Han
CMO, H&M
A marketing trailblazer and digital strategist at the forefront of H&M’s brand evolution.

David Tan
CEO, Shopify
A pioneer in Malaysian e-commerce with over 20 years of experience
RM750
For attendees who want full access to the conference sessions
RM850
Get a Premium Pass with networking opportunities
FAQ
The conference will run from 9:00 AM to 5:00 PM. Please arrive for registration starting at 8:30 AM.
Yes, the conference is 100% HRDC Claimable.
All ticket sales are final and non-refundable. However, you can transfer your ticket to another person. Please contact us at least one week before the event to arrange for the transfer.
Yes, the M World Hotel Kuala Lumpur is a fully accessible venue. If you require any special assistance, please contact us in advance to ensure we can accommodate your needs.
The dress code is business casual.
Lunch and refreshments will be provided for all Premium Package holders. Basic Package holders will have access to designated F&B vendors to purchase their own lunch.




